Hi- I am Yena, 28Y, originally from KOR. All the way to NL to pursue great design and brand experience. My life motivation is to share passion with people who cares.

Designer specializing in branding, web, and motion. Been designing since noticing things nobody else cared about. Grew up. The obsession didn't. Now turning that into experiences people love.

2024

2025

2026

Currently, most of my works are available only for strict review due to NDA's

Currently, most of my works are available only for strict review due to NDA’s

Since much of this work can't be shared publicly, here's the principle behind it instead. I build flexible systems that help teams move faster without losing consistency, giving clients enough structure to scale while leaving room for good creative judgment.

Client/Company

I treat everyday life like ongoing research. I keep journals, photograph moments before they disappear, and archive anything that makes me stop for a second. Most of my best ideas aren't invented, they're rediscovered somewhere in those archives.

Hi, Analogue

Let's talk

I like work that feels minimal but alive with human craftmanship that can ignite people mind, restraint with a twist, sophisticated but disruptive. I believe a true designer can spark emotion that doesn’t need extra decoration to prove.

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